Content Video Production
What is it?
- Long form video ads are typically more comprehensive and overall are ads with a longer duration. They are specific to platforms that allow for a more appropriate experience when viewing for longer. Short form ads are much more straightforward. Usually only a few seconds long, they can quickly capture the attention of the audience and span over a broad range of platforms.
How do we use it?
- Depending on the goals of our client we would use the two forms accordingly. With certain platforms, short form ads would be better suited ie. snapchat and instagram. Taking the specific goals of the client in mind we would come to consensus on choosing which ads to run.